Sports has traditionally been a unifying factor, bringing together people be it in competition or simply as fans. Central to sports, is its ability to promote inclusivity and create a sense of belonging, all the while promoting physical pursuits.…
There is an old Chinese adage that goes, “Learning is a treasure that follows the owner everywhere.” Today’s dynamic world yearns for learning, information sharing, and knowledge exchange. These are portals that prop up humanity into the future unpredictable…
After months (maybe years) of a rigorous planning process involving hundreds of stakeholders from across continents, the Basketball Experience Kenya was launched on the overcast, wintry morning of Friday, July 19, 2024. The colorful event marked the beginning of…
It is noteworthy to say that, we are all around surrounded by sports. Our first introduction to sports as children is in the games we play. At that early stage, we play for fun. We play without rules—and maybe,…
Think about the Basketball Experience as a championship. Unlike a singular game, it takes time—over and above the normal playtime. It takes more than talent. It takes great preparation and put-together teams to achieve success. And as Michael Jordan…
Apart from transforming one’s inertness—physical or otherwise—to an endless proclivity to activeness, basketball has a life-changing component, as premised by Michael Finley a former basketball professional now serving as the NBA’s country director. “Basketball helped change my life.” He…
Sport is a key player in driving the agenda for several of the Sustainable Development Goals as Bertrand Willocquet AFD’s Country Director puts across “We want to enhance the sport(basketball) within the youth because we think it is a…